Valentine’s Day is a big deal for most; it’s the day that we shower our significant others with random gifts: teddy bears, chocolates, jewelry… and even engagement rings have been notoriously known to be presented on V-Day too- something not for the faint of heart. It’s also a huge day for retailers since it generates $14 billion in revenue, including $2.2 billion in jewelry sales. There’s something out there for everyone, and even geeks have special valentine’s day gifts up their sleeves.
So what exactly are consumers buying on Valentine’s day, and how much are they spending?
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