Will be 35% off until 11:59am today, after that it's 30% untill 11:59pm (ET) today only.
http://bananarepublic.gap.com
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35%-30% off purchase: Offers valid on Banana Republic merchandise purchased online only between April 23, 2012 at 12:00 AM ET through April 23, 2012 at 11:59 PM ET. Not valid at Banana Republic Stores, Edition by Banana Republic, or Banana Republic Factory Store. The 35% off offer expires at 11:59 am ET on April 23, 2012. The 30% off offer expires at 11:59 pm ET on April 23, 2012. Qualifying amount applies to merchandise only, not value of gift cards purchased, packaging, applicable taxes or shipping & handling charges. No adjustments on previous purchases. Not valid for cash or cash equivalent. Cannot be combined with other offers or discounts, including Gap Inc. employee discount. Gap Inc. is not responsible for lost or stolen coupons. Promotion not valid on Timeless collection, Menīs Suiting, Leather Apparel, Shoes & Handbags, Jewelry & Accessories, Menīs Gavin, Dawson, & Emerson pants, Menīs bags and SFMade.
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Myers215
Senior Member
posted: Apr. 23, 2012 @ 11:16a
Wouldn't it be easier for BR to just lower all their prices 35% - 40% and skip this coupon game they play daily? Anyone who regularly shops at BR knows that you never buy anything until a 40% coupon shows up.
Myers215 said: Wouldn't it be easier for BR to just lower all their prices 35% - 40% and skip this coupon game they play daily? Anyone who regularly shops at BR knows that you never buy anything until a 40% coupon shows up.
jcpenney did just that and everyone is whining that they want their coupons back.
DaysFan said: Myers215 said: Wouldn't it be easier for BR to just lower all their prices 35% - 40% and skip this coupon game they play daily? Anyone who regularly shops at BR knows that you never buy anything until a 40% coupon shows up.
jcpenney did just that and everyone is whining that they want their coupons back.
Yeah it never works. Consumers thrive off the "idea" of the deal, even when it isn't that great. Any FW'er should be very well of that.
GM tried to do this back in the early 00s. They were tired of putting $10k rebates on the hood of trucks and SUVs, so they tried just lowering the MSRP. People still wanted their rebates, or else they didn't feel like the "deal" was there. I guessed the average JCP customer would react the same way, and it looks like I am right.
I'd like to see this experiment done someday. Two stores in a mall, lets say JCP and Kohls. Both selling the same item. JCP uses their "everyday low price" model and prices it at $60. Kohls prices it at $100, but offers a special 35% off coupon for a "Super Saturday" sale. Who do you think will sell more? $60 regular price, or $65 after a whopping 35% off? I'm guessing Kohls would win the day.
VicVinegar said: DaysFan said: Myers215 said: Wouldn't it be easier for BR to just lower all their prices 35% - 40% and skip this coupon game they play daily? Anyone who regularly shops at BR knows that you never buy anything until a 40% coupon shows up.
jcpenney did just that and everyone is whining that they want their coupons back.
Yeah it never works. Consumers thrive off the "idea" of the deal, even when it isn't that great. Any FW'er should be very well of that.
GM tried to do this back in the early 00s. They were tired of putting $10k rebates on the hood of trucks and SUVs, so they tried just lowering the MSRP. People still wanted their rebates, or else they didn't feel like the "deal" was there. I guessed the average JCP customer would react the same way, and it looks like I am right.
I'd like to see this experiment done someday. Two stores in a mall, lets say JCP and Kohls. Both selling the same item. JCP uses their "everyday low price" model and prices it at $60. Kohls prices it at $100, but offers a special 35% off coupon for a "Super Saturday" sale. Who do you think will sell more? $60 regular price, or $65 after a whopping 35% off? I'm guessing Kohls would win the day.
So true...
govtec
New Member
posted: Apr. 23, 2012 @ 1:42p
I tried ordering a $79 regular price dress shirt but the coupon didn't work.
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