During checkout there is an option to choose: FREE No-Rush Delivery (5-7 days) Get $3 to Spend on Movies and TV
Dear Amazon.com Customer, As someone who has recently made a purchase on Amazon.com, we have applied a $3.00 credit to your Amazon.com account, good towards any eligible Amazon Instant Video purchase, including rentals and new release titles in HD. Please visit http://www.amazon.com/aiv to browse Amazon Instant Video. Amazon Instant Video is available to customers located in and with billing addresses in the one of the 50 United States or the District of Columbia only. Taxes apply in some states.
The promotional credit must be used by January 31, 2013