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This is HD done the Sony way. The beautiful KDL-52V4100 brings 1080p picture quality home with amazing, Sony-exclusive features like the XMB (Xross Media Bar®) with 3D graphics, DMex capability so you can add functionality to your TV, and technologies like ACE (Advanced Contrast Enhancer) and BRAVIA Engine 2 for impeccable picture quality. Add to all this a sophisticated, piano black design, 24p capability so you can get the most out of the movies you watch on Blu-ray Disc and DVD media, four HDMI inputs along with three other HD-capable connections, and you have a TV that brings dreams to life.

Detailed Description

* General * Screen Size : 52" (measured diagonally)
* * Acceptable Video Signals : 480/60i, 480/60p, 720p, 1080/60i, 1080/24p (HDMI? only), 1080/60p (HDMI? / Component) Audio Features
* * Digital Amplifier : Yes
* * Dolby® Digital : Yes
* * Voice Zoom : Yes
* * S-Force® Front : Yes
* * Auto Mute (on no signal) : Yes Power
* * Power Management : Yes (for PC Input Only)
* * Input Voltage : AC 120V Convenience Features
* * Channel Label : Yes
* * Channel Jump : Yes
* * Favorite Channel : Yes
* * Multiple Language Display : English, Spanish, French
* * Parental Control (V-Chip) : Yes
* * Info Banner : Yes
* * Power Save Mode : Picture Off, Yes
* * Edit Channel Labels : Yes
* * Label Inputs : Yes (Auto)
* * ID-1 Detection : Yes
* * On/Off Timer : On only
* * Auto CC on Mute : Yes
* * HDMI™ CEC Menu Button : Yes
* * PAP (Picture & Picture) : Yes, Fixed
* * PC Input PIP (Picture in Picture) : Yes
* * Swap Picture : Yes
* * Swap Sound : Yes
* * TV Guide On Screen : Yes Weights and Measurements
* * Weight (Approx.) : 84 lbs. (38kg) with pedestal; 71 lbs. (32kg) without pedestal
* * Dimensions (Approx.) : 49.8 x 34.4 x 13.8 in (1262 x 871 x 347mm) with pedestal; 49.8 x 32.8 x 4.8 in (1262 x 829 x 119mm) without pedestal

If prices are falling like this in the summer, what can we expect for Black Friday?

I don't think the prices will go down much....Instead we will see next generation LCDs with improved technology in the same price range and bigger screen TVs will get affordable....

lament said:lol @ Vizio and Westinghouse being "off brands." Vizio is the #1 selling LCD in the US, and Westinghouse is in the top 5 (according to NPD Group/Retail Tracking Service).

Well, what I mean by off brands is not being one of the top quality LCD manufacturers when compared to Sony, Samsung, Sharp, Mitsubishi. They are best selling because of their pricing.

lament said:lol @ Vizio and Westinghouse being "off brands." Vizio is the #1 selling LCD in the US, and Westinghouse is in the top 5 (according to NPD Group/Retail Tracking Service).

Whatever you call it, they both are 2nd tier(or lower), and of course sell so well because they are cheap in every sense of the word, but obviously have their places in the market.

Ha ha ha.......so close to my range of $1500 but no 120mhz..... keeps me hopeful. And Gas is already falling, wait till someone really starts going towards alternative energy source then it will really come down. Or economy going furthur down and even more people ditch SUVs and driving for smaller cars or mass transit....that will bring prices down too.

lol @ Vizio and Westinghouse being "off brands." Vizio is the #1 selling LCD in the US, and Westinghouse is in the top 5 (according to NPD Group/Retail Tracking Service).

Not sure that the statistic you are referring to reflecting the return rate. I worked at Costco and saw people return Vizio 4,5 out of 10 while none of Sony was returned unless something was broken.

in for one. Sure its best deal. Tried to compare Samsung 52 with this. Only diff is there is no USB port in Sony. but i think Sony is Sony!

nm