Discover - $5 statement credit @ Best Buy - Might Be Targeted

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Received an email about an hour ago offering a statement credit of $5 for a purchase at Best Buy. See attached images.

I don't know if this is targeted. Perhaps others can confirm?

I'm going to stop by on my way home to pick up either some batteries, a $5 trinket, or a few sodas for $5.

It's the small things in life...

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I have been getting this deal every month via email lately. The latest one was a $5 credit for shopping at Rite Aid. I spent $6 at Rite Aid yesterday and last night I got an email from Discover confirming my credit.

Looks targeted, I have gotten similar ones earlier but not this one. At least not yet.

How do I get targeted? any specific Disc. products?

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